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Why Have A Mobile Responsive Website?

July 3, 2015
Why Have A Mobile Responsive Website?
It is now time to make your company website mobile responsive, since not being mobile ready will have a negative effect on your website's Google search ranking!
Google Gives Mobile-Friendly Sites a Boost in Search Ranking
By Sara Angeles, BusinessNewsDaily Staff Writer April 21, 2015 08:02 am EDT
Is your website mobile-friendly? If not, don't be surprised if its ranking plummets on Google search results.
"Mobilegeddon" is here, and websites that aren't mobile-friendly will suffer from the latest Google apocalypse. The search giant is officially updating its algorithms today (April 21) to favor websites that look and perform better on mobile devices, making them appear higher on search results.
Previous changes to Google's algorithm simply required website owners to make sure their websites are mobile-optimized for better viewing on smartphones and tablets. Now, factors such as readability, responsive design and not using non-mobile friendly software (like Flash) will also be taken into consideration in a website's search ranking.